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Price war: Dish TV offers basic channels for free

Written By Sambasivarao on Thursday, October 11, 2012 | Thursday, October 11, 2012

Signalling an imminent price war in the direct-to-home (DTH) industry, Dish TV, the largest DTH services provider in India [ Images ], today announced that it will offer 70 channels in the basic tier free to its subscribers in the four metros. 

With just three weeks left for the switch-over from analogue to digital in the four metros, more such offers from DTH players are expected as they fight in a fiercely competitive space.

Under Dish TV's offer, the customers will be eligible to receive a basic channel tier comprising of 70 channels free of cost for life. Interestingly, for the multi system operators (MSOs), the Telecom Regulatory Authority of India (Trai) has recommended Rs 100 for basic tier per month to their subscribers.

(Source : Business Standard)
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